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OPS
ANALYSIS
. . .
Marketing
Tired of throwing good money after bad on ineffective
advertising? Or are there simply insufficient funds for a
decent marketing budget?
When it comes
to advertising campaigns, independent restaurants and small
franchises struggle to stay competitive with larger
restaurant companies. Advertising is costly but Local Store
Marketing is a much cheaper, effective method of building
sales.
Through Local
Store Marketing, we will seek out opportunities to implement
in-house tactics with a heavy focus on four-wall marketing
and promotions. We will show you how to create the necessary
community partnerships to drive traffic through your
business. We will increase sales through frequency programs
and recommend tactics to increase check averages and party
sizes.
A large
percentage of smaller restaurants fail within the first 12
months of business. By establishing yourself within your
local community, you are sending a “hear to stay!” message.
We will show you how to integrate your business.
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